Proportional to the growth of Internet usage, as well as internet marketing. Internet marketing has become a new business strategy with a variety of tools, approaches and specific techniques. Internet marketing tools have also been developed, such as autoresponders, SEO tool, link building system, content management system, software affiliation.

On the Internet, many number of marketing tools and marketing software are available, either paid or free. Online marketers just have to look at search engines to reach them. What must be remembered in the selection of tools is to choose which features an effective, user friendly, and as needed. For beginners, can use the tool and the free software first. Only after the needs and strategies are complex then you can buy the equipment and special software to suit your business strategy. 

 
One of the marketing tools is blogging. Today, blogging and RSS feeds become internet marketing tools used as an informal media companies to reach customers and prospect. Fresh content is the main power of the blog. Why? because it attracted the attention of search engines and your blog will be in crawled because of uniqueness. Generally, all the tools that provide fresh and unique information that are effective in getting visitors to go to your site and crawlers to check your site.

It has been alluded to earlier, that one of the important things in internet marketing is the application of Search Engine Optimization. Search Engine Optimization is about determining what consumers are looking through the keywords they enter in search engines. Through the free tools from Google or the other paid, online marketers can evaluate consumer habits, consumer behavior. Thus, with the data that data we can apply a suitable strategy for the evaluation result. One thing to note is the application of organic SEO, the most searched keywords in the writing of the article, so that our blog is on page one in search engines.

Finally, in order to increase the popularity of the company blog, you must establish good relationships with other website owners who have a high page rank that can promote your web address on their site. Thing that can be implemented is active in social media. So you can give your blog link to people who have an interest in the same plane with your company.