A study note from Facebook Blueprint Course.

Below are the recap of Facebook ads tool

- From the previous notes "creating ads from the page" , you've already known that creating FB ads directly from the page is the simplest way to create ads on Facebook.

- But, if you create the ads from the page, you have fewer options for the type of ads.

- One of the tools to create the ads is Ads Manager App.

This app is used if you want create or edit the ads from your mobile phone (Android and iOS platform).

If you have more than one pages, you can manage the ads for all of your pages in a single place by utilizing this app.


- Another tool is Ads Manager.

Ads Manager Dashboard

Using this tool, you will get the benefit beyond the tool I mentioned earlier, they are:

1. Create, manage, and view the result in one place.

2. Use some features like Facebook pixel, advance targeting, measurement, testing, etc.

3. Duplicate existing ads, save the ads as drafts, etc.

4. Choose from all available ad types, ad formats, and ad placement.


- Ads manager has more ad objective as shown at the image below.

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The next note : how to create the right audience on Facebook ads?

Previous note : Facebook Ads Placement